Tag Archives: perspective

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job role perspective

Job Role Perspective Matters More Than You Realize

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What is your job role perspective? What is inside your frame, or what is out of bounds? Your focus and perspective will condition everything that happens next.

Many people have commented on the perception of how small our world really is.

Small World

You believe you have an uncommon name. You do a Google search and discover there are many others with the same name living in the same State as you.

Living in Vermont you decide to travel to Orlando. On the Disney Monorail you meet someone from your small hometown.

Your cousin who lives 100 miles away is getting married. You discover her future husband is the brother of your high school classmate.

There are so many things that make your world seem very small.

The same can be said of the work you do. It is true for your job role and your perspective.

Many workplace professionals feel overwhelmed with data. Too many email messages, too many database entries, too many options and too little time.

Your most recent Google search returns more than 2 million possible results.

It’s all so overwhelming.

Narrow Your Frame

What many people finally discover is that when they narrow their frame, things seem to fit.

It is about focus. Too scattered, too broad, and it becomes harder to comprehend or make sense.

Your job role has similar challenges.

When you choose to get caught up in the drama the information broadens. There is confusion between fact and opinion. What to believe and when?

Throughout the day, a meeting here or there, and then another right after. A conference call, an unexpected problem, and someone waiting to see you.

Overwhelmed, you seek shelter. A retreat, a pull-back, you just want to slow-things down for a few minutes.

This is all about your frame. The perspective of the work that you do.

Job Role Perspective

As you read this, millions of people around the world are reading too. There is no possible way you will ever read every sentence of every word they are reading.

People are typing, clicking, pressing enter or tapping send. They’re uploading content, downloading images, and calling a friend.

All of it is too big to get your arms around. The frame is too big.

When you start to feel overwhelmed remind yourself that you have the ability to adjust your frame.

One thing at a time.

Keep it all in perspective.

Stay focused. Millions of things are happening around you, but right now, for you, it is simply one thing.

-DEG

Dennis E. Gilbert is a business consultant, speaker (CSPTM), and culture expert. He is a five-time author and the founder of Appreciative Strategies, LLC. His business focuses on positive human performance improvement solutions through Appreciative Strategies®. Reach him through his website at Dennis-Gilbert.com or by calling +1 646.546.5553.


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marketing perspective

Marketing Perspective and the Change You Seek

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Change is always happening. It is happening in front of you, of me, and your neighbors and friends. Is change somehow based on a marketing perspective?

You’ve heard before that we all sell. Guess what? We all market too. We advertise what’s happening, what the direction is, and which path to follow.

Not everyone agrees, and sometimes that is the beauty of it all.

Throw something on the wall and what sticks may be what matters the most or at least is the hardest to remove.

Change and Pivot

The change, pivot, or transformation that you are in right now is conditioned by marketing. Yes, of course, it may be some form of push marketing, but it may also be compelling. Pulling others along.

Marketers, all of us, are responsible for what happens next. The narrative we tell, the examples we give, and the expectations of future outcomes that we set. We’re all involved.

Marketing is a powerful tool and with great power comes great responsibility.

You have a responsibility to do the right thing.

Is the change you’re involved with right now, the right thing? Is the jury still out?

Marketing Perspective

Sometimes the best change takes more time. It isn’t a light switch with a full on or full off. Things aren’t always black and white. In some cases, step A and B need to materialize before the end result of C reveals itself.

You don’t want to get a bad rap for being a bad marketer. The perspective that you create, the one wrapped around your presence and wisdom is the one choice you will always have.

Be sure you are doing the work that matters. The work that creates the kind of change that makes you and others proud.

Sometimes all we need is a little more marketing perspective.

-DEG

Dennis E. Gilbert is a business consultant, speaker (CSPTM), and culture expert. He is a five-time author and the founder of Appreciative Strategies, LLC. His business focuses on positive human performance improvement solutions through Appreciative Strategies®. Reach him through his website at Dennis-Gilbert.com or by calling +1 646.546.5553.


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