Workplace Language Changes the Priorities

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workplace language

Workplace Language Changes the Priorities

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What is the talk around your office? What is the talk on the sales floor, the production floor, or in engineering? Workplace language has a significant impact on the priorities.

Have you considered the talk in your work area? Do themes exist?

That won’t fly, it’s not in the budget.

I don’t have time for another meeting. 

We’ll never make goal with this marketing plan. 

What we talk about conditions priorities. What we hear and repeat brings it to life.

Different Language

When we suggest that there isn’t enough time, it isn’t in the budget, or it is failure waiting to happen, we may really be suggesting that what lies ahead is not important enough.

Perhaps it didn’t make the budget because no one recognized the value. The meeting seems like a waste because participants don’t see the value. Individual or department goals and a connection to the marketing plan has not been established.

We can certainly suggest this language is built from excuses, laziness, or a way to shift blame. Perhaps some of all of that has truth. The real challenge though is to engage teams so the language is different.

Best Workplace Language

When people see the connection to what is in the budget and why, it may create more alignment. If the meeting is necessary, is it effective? Have the meetings been effective in the past?

Have goals been directly aligned with the sales and marketing plan? Is there a commitment to the brand promise?

Organizations that talk success, attain more success. It brings the everyday workload to life.

What are your employee teams talking about?

Workplace language changes the priorities.


Dennis E. Gilbert is a business consultant, speaker (CSPTM), and culture expert. He is a five-time author and the founder of Appreciative Strategies, LLC. His business focuses on positive human performance improvement solutions through Appreciative Strategies®. Reach him through his website at or by calling +1 646.546.5553.

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