Tag Archives: followers

Social media seems to be alive and well. The suggestion of social distancing, which translates to physical distancing, has ensured more online interactions. Have you considered the group dynamics of what happens next?

Group dynamics always play a role. We’ve experienced it since we were kids.

“Peanut butter and jelly is gross,” from one kid and suddenly others may agree.

It is also true for the love of banana seat bikes in the 1970’s and Ninja Turtles in the late 1980’s.

Group Dynamics

As adults we’re also conditioned by the dynamics of groups.

When one person suggests the boss is a jerk and then someone else corroborates the concept, the group may follow.

We see it in the workplace, in politics, and certainly what is broadcast in the news. We read, watch, and listen to the narrative, yet ultimately, we decide what we will believe.

Our decision to believe is often connected to the actions and behaviors of the group. When enough people believe, it often is considered to be evidence of proof.

Hysteria sells a whole lot more than the daily routine. People are often looking for the excitement, the energy of fear, anxiety, and panic.

Fear is a short run game. It divides the field, splits the group, and creates a dynamic of winners and losers. Those on one side win by the elimination or conquering of fear, while others are destined to remain afraid.

What Happens Next

What happens next will likely depend on the group you choose to join.

One group wants to gain attention, be the most exciting, become the most watched, the most listened to, and the most followed.

With all the numbers it must be true, right?

In grade school or high school your parents may have had concerns about the other kids you hung around. They were trying to protect you and steer you to the right group.

Today as adults it isn’t much different only the stakes are higher. It may create a dynamic of success, or a dynamic of doom, gloom, and persistent failure.

Choose the right group. Make good decisions. Following the crowd off the cliff is never a good idea.

-DEG

Dennis E. Gilbert is a business consultant, speaker (CSP^TM), and culture expert. He is a five-time author and the founder of Appreciative Strategies, LLC. His business focuses on positive human performance improvement solutions through Appreciative Strategies®. Reach him through his website at Dennis-Gilbert.com or by calling +1 646.546.5553.