Tag Archives: reasonable

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reasonable work

Reasonable Work Always Sells Better

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Are you creating reasonable work? Do the employees and the customer find value in the output? Some things sell themselves while others never sell at all.

Many twenty-year olds are not focused on retirement savings. It doesn’t really matter to them, yet.

What is missing is the link or connection to why starting early might matter later. There are plenty of people in their 40’s and 50’s that aren’t really into it either.

Is it reasonable to do it early and most of all to consider that showing up late to the concept is better than never showing up at all?

What’s the Purpose?

The company or organization you work for has a purpose. It has a mission statement, even if it is somewhat informal. There is a reason why it exists.

Someone wants to buy the output, someone values the service, or both. Connection for the customer and connection for the employee is the image of a great organization.

The effort has reason and value.

Why Care?

Connecting people with your idea matters most when they see the value. It is true for the customer and it is true for the employee.

A product or service without value won’t be very successful with sales.

Employees who see little value in what they are creating will resort to only working for the paycheck. Disrespected, neglected, or driven by fear, the only value they may find is in the money that helps them provide for their way of life.

Their focus is the paycheck.

Is that reasonable?

Reasonable Work

The equation is simple really.

A connection with purpose creates engagement.

On either side, a product or service without a connection to purpose won’t get noticed. It won’t sell or scale, and most of all, the people behind the behind the production could really care less.

Producing reasonable work, work with reason, is the key for building a sustainable workplace culture.

If it doesn’t work, it won’t matter.


Dennis E. Gilbert is a business consultant, speaker (CSPTM), and culture expert. He is a five-time author and the founder of Appreciative Strategies, LLC. His business focuses on positive human performance improvement solutions through Appreciative Strategies®. Reach him through his website at Dennis-Gilbert.com or by calling +1 646.546.5553.

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Customer Service Balance

Customer Service Balance Is Reasonable

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Have you ever thought about what makes special things, special? What really creates a memorable customer experience? Having customer service balance may be what attracts the masses. Do you have it?

What is the difference between the racecar and one you buy off the dealership lot?

Why does the state of the art always come with bugs?

Making coffee at home is a fraction of the price at the gourmet shop, but the gourmet shop is always packed with people.

High Cost or Reliable

The fast racecar is expensive. It is custom built, requiring hours of special labor. It is fast, but it is designed to win the race, not go the most miles without maintenance.

The latest technology, most elaborate software, or techie gadget often isn’t perfected, but it is breaking new ground with features others don’t have. It is cool, but doesn’t always work and the learning curve is long.

Coffee from a home brewing device doesn’t allow you to easily visit a few friends, display your new shoes, or have others observe you in action with your mobile computing device.

Being the best has costs. Having the fastest car, the latest techno gadget, or sipping one dollar per every two ounces of coffee costs too. Those who produce the best and consume the best should realize that there is volatility to the market.

Volatile Market

The fastest car won’t last as long as the lower priced mass produced reliable one. Having the newest techno gadget is pretty cool, until those on the old platform are still surfing while you’re waiting for tech support or trying to figure out the new menu. The coffee shop is the place to be right now, it’s not the only place.

Having the best or creating a trend costs, but often being the most reliable, with a reasonable price will endure the volatile nature of the consumer.

Customer Service Balance

Customer service balance may be about the best solution. People paying a reasonable price don’t expect perfection.

What they do expect is to get what they pay for. Their purchase risk is smaller and long-term satisfaction is much higher.

Special, high end, and the fastest is cool, until it isn’t, which usually doesn’t take very long. This is exactly why it is only a trend.

Balance seems much more reasonable.


Dennis E. Gilbert is a business consultant, speaker (CSPTM), and corporate trainer that specializes in helping businesses and individuals accelerate their leadership, their team, and their success. He is a five-time author and some of his work includes, #CustServ The Customer Service Culture, and Forgotten Respect, Navigating A Multigenerational Workforce. Reach him through his website at Dennis-Gilbert.com or by calling +1 646.546.5553.

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